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About Us 2023-06-12T15:18:43+00:00

New York Bride is a beautiful double fronted shop located along a timeless block of stores in Eckington village. Continuing the legacy that began in 2008, our team strive to provide our brides with an unforgettable, personalised experience in a relaxed and comfortable atmosphere, so your special day can be as perfect as possible.

From ballgown and A-line to fit and flare dresses; New York Bride provides a large array of designer wedding gowns, ranging in styles and sizes. All at a fraction of the cost they would be at traditional wedding dress stores.

It has been a lifelong dream of our new owner, Stella, to assist people during the happiest time of their lives and, after a 30 year career outside of the industry, she has been able to make this dream a reality. Stella’s dream is our dream, and we share our happiness with you, taking pride in being a part of your wedding. Comfort is a huge part of what New York Bride believes in and we are dedicated to give you a fret-free day, letting you enjoy the experience with our warm and welcoming staff helping you find the perfect dress for you. Providing, numerous, exceptional dresses as options during your personalised appointment, we do our best to ensure our brides are at their happiest and find their perfect dress at an affordable price.

A Huge Selection

Sourced directly from designers or their UK distributors, New York Bride have over 250 beautiful dresses in stock, with sizes ranging from sizes 6 to 24. Our dresses have no ordering or wait time, so you can purchase your dress and take it home with you, the same day. If you wish, we are more than happy to safely store your purchased gown until a closer date to the wedding arrives.

Since our collection is constantly in motion, with dresses being sold and restocked regularly, this means that it is not possible to keep an updated photo of each dress we currently have. If you wish to know how many dresses in your size we have in stock, then we are more than happy to let you know if you ask whilst booking an appointment.

To make an appointment just call Stella on 01246 432123

Our Wedding Gowns

All of our gowns are sourced directly from the designers or their distributors in the UK, and all are brand new.

The gowns that we purchase are excess stock, end of seasons range, ex-sample gowns that the model may have worn on the catwalk, and one-offs. All gowns are therefore available immediately and sold as seen.

Every bride is different so please just ask as we could arrange a suitable payment plan to ensure affordability for all brides.